Posts by Amie Soudien

It’s worth a reminder that advertising has long flirted with the aesthetics of collective activism, stirring our inner insecurities and hopes for a better future with the purchase of a perfect ice cold beverage. While it is easy to lament the mis-steps of Kendall Jenner, no stranger to the exploitation of personal or collective fame, one might do better to examine a history of advertising designed to co-opt and manipulate idealism.